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We Are The Market

We Are The Market features content from our favorite brands and tastemakers around the web.

We Are The Market Editors' Picks

There are thousands upon thousands of garments that make their way across the Capsule NYC floor. It can be raaaather overwhelming (and that's before the free beer starts flowing.) That's why we figure…

CAPSULE NYC INSTAGRAM SPOTLIGHT: Our Favorite Brands, Friends, Products and Vibes

There was LOTS to be seen (and felt) at Capsule NYC SS15. Here's a grip of our favorite products, people, presenters and assorted images live from the floor! Like what you see? Keep it locked @capsule…

At Home at Capsule NYC: Burkman Bros

With the passing of an incredibly successful Capsule NYC Spring/Summer 2015 show, we at We Are The Market wanted to highlight some designers who call New York City their home; the ones who showed thei…

Capsule Best In Show: Gregory Zamfotis

Capsule Best In Show: is a series where our friends, who just so happen to be prominent multi-disciplinary players in the menswear industry, give us the scoop on what they believe to be the best piece…

Capsule Best In Show: Jake Gallagher

Jake Gallagher – Writer, A Continuous Lean Yuketen Green Surfer Loafer One of the best long-form menswear writers around, Jake Gallagher writes for the well known and loved website A Continuous…

Capsule Best In Show: Christopher Fenimore

Capsule Best In Show: is a series where our friends, who just so happen to be prominent multi-disciplinary players in the menswear industry, give us the scoop on what they believe to be the best piece…